Find your audience and build your business on Snapchat.

Why Snap?

375 million

daily active users (DAUs) use Snapchat every day on average.¹

Over 75%

of the 13-34 year olds in over 20 countries use Snapchat.¹

Over 300 million

monthly active users on Spotlight.²

Over 250 million

DAUs engage with AR every day on average.¹

Over 800

Discover partners in over 20 countries and 17 languages.²

100 million+

visited Snapchats Discover platform each month.³

Engage our Community

Become a source of information, inspiration, and entertainment. Join our community of content creators.


Shows provide a low-lift opportunity to extend the reach and revenue of existing content. Find a new audience and share stories with Snapchatters that reflect their unique identities and interests.


Spotlight is designed for discovery, reach, and interaction. Grow your subscribers by posting short, authentic, and relevant content. This is the optimal way to share your best user-generated content.


Help users transform the world around them using Snap AR. Our suite of Lens production, management, and analytics tools enables you to create and connect in a whole new way.

Content Guidelines

We want people to understand our values before joining our world. To keep our community safe, here’s what you need to know to keep your content guideline compliant.

1 Snap Inc. internal data Q2 2022. See Snap Inc. public filings with the SEC.
2 Snap Inc. internal data Q4 2020. Percentages calculated by dividing addressable reach by relevant census figures. Millennials and Gen Z are defined as between 13 and 34 years of age. Addressable reach, location, and age data are subject to limitations.
See [Audience Tool]( for details.
3 Snap Inc. internal data Q4 2020. See Snap Inc. public filings with the SEC.