Everything you need to know to Snap like a pro
Are you just getting started or ready to level up your Snaps? We’ve got everything you need to know.
Be Creative
Express yourself with built-in tools like Filters, Lenses, and Sounds!
Shine in the Spotlight
Share your best Snaps with the world
Get Rewarded
Get rewarded for creating awesome content
Make a Plan
Develop A Content Strategy
Map out a plan and level-up your videos.
Crunch The Numbers
Track your content’s performance to see which videos work best.
Get to Know Your Audience
Learn who’s watching your videos so you can grow as a Creator.
Why Snap?
375 million
daily active users (DAUs) use Snapchat every day on average.¹
Over 6 billion
AR Lens plays per day on average.¹
Over 250 million
DAUs engage with augmented reality every day on average.²
Over 250,000
Lens creators have used Lens Studio.²
Over 2.5 million
Lenses made by our community.²
Over 75%
of the 13-34 year olds in over 20 countries use Snapchat.¹
Get started on Snap
1 Snap Inc. internal data Q4 2022. See Snap Inc. public filings with the SEC.
2 Snap Inc. internal data as of December 31, 2021.