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Snap Creators

523 launches the Black Creator Accelerator

By Team Snap

on Tuesday, 28 June 2022 19:00

Snapchat is Helping Black Creators Jumpstart Their Careers

What - We’re beyond proud to announce the launch of 523 for Black Creators! This exciting program will provide 25 aspiring Black creators with monthly stipends of $10k/month so that they can pursue their creative endeavors. Along with our partners Google Pixel, Westbrook Media, and UNCMMN, we’ll provide 1:1 mentoring and education, and connect these creators with opportunities to launch sustainable, full-fledged careers in the hopes that they can thrive on our platform and beyond. 
When -
June 23: Applications open
August 12: Applications close
September: 523 BCA Class is announced
November 2022: Program starts and runs for 1 year - see application for terms of involvement

Who - To be considered for the program, creators must meet the following criteria: 
  • Age 18+ 
  • Self-identify as Black 
  • Emerging creator 
    • Someone at the beginning of their content journey who is creating, iterating, and improving over time with no outside guidance or team.
  • Seeking to become a professional creator 
  • History of abiding by community guidelines (on Snapchat) 
  • Creates positive content that aligns with Snap values  (empathy, kindness, creativity) 
Why - Over the past two years, we’ve embarked on a long-term DEI strategy to becoming a more fair, inclusive, and anti-racist company. This program is aligned with our goals to drive the change needed to live up to that promise. See more from our Diversity Annual Report here. 
How - Apply here starting June 23 through August 12! Once you apply be on the lookout for an email in September. Good luck!

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