Spotlight 101
Get inspired and share your creativity.
What is Spotlight?
Spotlight is our entertainment platform for user-generated content. It’s a great way for Creators to get exposure to the broader Snapchat community. Spotlight highlights quality content from creative folks like you, regardless of how many followers you have.
Spotlight supports videos from your camera roll, but highlights Snaps created using the Snapchat Camera.
Create videos, then edit them with tools like:
- Captions
- Licensed music
- Original sound recordings
- Lenses
- GIFs
Snap makes available millions per month to Creators who make the top Spotlight Snaps, so get creative and get rewarded!
Submission best practices
- Snaps should be vertical videos with sound, up to 60 seconds long
- Video must fill the full frame (no letterboxing)
- Still-image photos and horizontal, blurry or text-only Snaps will not show up on Spotlight
- Upload original content – watermarked videos from other apps will be filtered out of Spotlight
Add #Topics to your Snaps
#Topics help other Snapchatters find and share your content and explore more Snaps like yours. When you tap the #Topic in the bottom left corner of a Spotlight video, you’ll be able to see all the videos that use it.
To add a #Topic to your video, first record your Snap, then tap ‘Share to Spotlight’ and add a description or #Topic on the ‘Send To’ screen. Using a hashtag will bring up existing #Topics as you type, or you can also make up your own.
See what’s trending
Get insights into the latest trends on Spotlight. Tap the Upward arrow icon in the top right corner of the Spotlight screen for a peek at all the trending #Topics, Lenses and Sounds.
Spotlight challenges
Spotlight challenges offers Snapchatters the chance to win prizes for submitting top-performing Spotlight submissions that meet specific criteria.
These challenges champion Snapchatters to create Snaps that highlight their unique voice, perspective, personality and creativity using the Snap camera and creative tools, including Lenses, Sounds and location tags.