What - We’re beyond proud to announce the launch of 523 for Black Creators! This exciting program will provide 25 aspiring Black creators with monthly stipends of $10k/month so that they can pursue their creative endeavors. Along with our partners Google Pixel, Westbrook Media, and UNCMMN, we’ll provide 1:1 mentoring and education, and connect these creators with opportunities to launch sustainable, full-fledged careers in the hopes that they can thrive on our platform and beyond. 

When -
June 23: Applications open
August 12: Applications close
September: 523 BCA Class is announced
November 2022: Program starts and runs for 1 year - see application for terms of involvement

Who - To be considered for the program, creators must meet the following criteria: 

• Age 18+ 

• Self-identify as Black 

• Emerging creator 

  • Someone at the beginning of their content journey who is creating, iterating, and improving over time with no outside guidance or team.

• Seeking to become a professional creator 

• History of abiding by community guidelines (on Snapchat) 

• Creates positive content that aligns with Snap values  (empathy, kindness, creativity) 

Why - Over the past two years, we’ve embarked on a long-term DEI strategy to becoming a more fair, inclusive, and anti-racist company. This program is aligned with our goals to drive the change needed to live up to that promise. See more from our Diversity Annual Report here. 

How - Apply here starting June 23 through August 12! Once you apply be on the lookout for an email in September. Good luck!